I believe that you have already known what is article marketing and how it works. If you don’t simply read through my previous article, The Benefits of Article Marketing. As you know, articles are very useful and they are very popular because the search engine spiders, ezine publishers, newsletter publishers, internet marketers and website owners need articles as their primary sources of content.

A really good article that informs the reader about a certain topic qualifies as fresh, quality content. Therefore if you can create quality articles you can easily get backlinks and traffic to your website. As a blog owner, creating quality articles for submission to the major article directories is very easy because your blog is already be filled with quality content!

So you see, as a blogger, you already have the content, what you need to do is just to re-write them, twist the idea and you will have a brand new, unique article. So all you really need to do is take the content from your blog and package it into 350-500 word articles complete with a catchy headline. This should realistically only take you a few minutes.

When you are writing articles, no matter for submitting to article directories, or you publish them in your own blog, there is one things you need to be aware of, the headline or article title that you are going to use. Make sure that the title of your articles are attention-grabber. If your title is boring, no people is going to click and read your article. Do you actually know what this means? It means that nobody reads your article and you have wasted your 30 minutes to write that wordy article. How are you going to feel then? So, you must always write a title that can attracts eyeballs.

A good headline provokes the readers attention and teases their curiosity. You can write a catchy headline by:

1. Using words like ’secret,’ ‘discover,’ ‘important,’ ‘never before seen,’ ‘amazing,’ ‘incredible,’ ‘unbelievable,’ shocking truth,’ ‘how to,’ etc.

2. Asking a question like…
“Is it possible to….,’
‘Have you seen…,’
‘Why does…,’
‘When is…,’
‘Who is…,’
‘What you don’t know about…,’
‘Can you really…,’ etc.

Avoid writing headlines like these:
“Fiberglass Speaker Boxes”
“Internet Usage”
“Essentials of Broadband Routers”
“Legalities of Pollution”
“Innovative Floor Tile Ideas”
Instead, write headlines like these:
“Are Fiber Glass Speaker Boxes Really Worth The Money?”
“The Shocking Truth Behind Internet Usage!”
“What You Don’t Know About Broadband Routers”
“What Are The Legalities Of Pollution?”
“Have You Seen These Innovative Floor Tile Ideas?”

If you need more information about article titles, read this post of mine, Article Title Determines Your Article Views.

Here is a tip for you if you are writing articles for submission. Once you have succeeded in getting readers for your articles you then need to get the all important click through to your blog URL. This is very easy to do. Instead of submitting the entire article to the directories, split the article in two and submit only a portion of the article. In the resource box you would then write something like, “Part 2 Of This Article Can Be Found At www.yourblog.com” or “To View The Rest Of This Article, Please Visit My blog At www.yourblog.com.” Using a tagline like this instead of the usual “All Of This And More Can Be Found At…” kind of tag line practically forces the readers of your articles to click through to your blog.

So now you can see, it is easy to come up with content, all you need is just the effort and time to write that article. In fact, you already have all the content you need, you have to use your content wisely. This is the information age, people are willing to buy for information. The best example of information that is getting popular is this ‘internet marketing’ or ‘make money online’ market. People are willing to pay hundreds and some even thousands just to find out how they can make easy money online.

Therefore, try to transform your blog’s content into articles. This way, you can have both your blog posted with fresh and quality posts, and you will have extra articles for submission purposes. Want to learn how you can write articles in less than 30 minutes? Read this post of mine, How to Write an Article Fast in Less Than 30 Minutes.

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Posted on May 29th, 2008 by Shawn
Filed under: Blogging Tips

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